Melting Pint
Virtual Enterprise chapter "Melting Pint" specializes in sales of uniquely flavored ice-cream from all around the world embracing diversity and inclusion.
Logo

Through numerous drafts and refinements, my VP of Design and I collaborated to create this logo that was used across all our company branding.
Branding Colors

With research and feedback from the company, my VP of Design, an associate coworker, and I developed our brand color palette: yellow for happiness, blue for open-mindedness, and purple for comfort.
Mascot

I created Uni, our company mascot, which distinguished us from competitors and helped secure 2nd place in the NYC 2023-2024 Virtual Enterprise Branding Competition. This achievement also contributed to my Employee of the Month recognition, awarded by Melting Pint's company executives, my Design VP, and our program coordinator.





Product Design
Using Ibis Paint, Canva, and web images, I created the company’s pint designs by combining sketching tools with elements sourced from the Internet. These designs were then produced as physical prototypes and showcased at our Tradeshow Competitions.
Product Label

Here is an example of our product label, which my VP and I created for the physical prototype of the company product.

This is Melting Pint’s shipping box. Using Ibis Paint and Canva, I created a layout demonstrating how our ice-cream products will be shipped to remain frozen and presentable.
Shipping Box
Banners


Banners I designed for trade shows, school events, and classroom displays.